Coronavirus Pandemic: Land Rover Deploys New-Gen Defender For Relief Operations Globally

Coronavirus Pandemic: Land Rover Deploys New-Gen Defender For Relief Operations Globally

03/31/2020

The new-generation Land Rover Defender is one of the most capable SUVs to come from the British automaker, keeping in check the nameplates ethos. So, what better way than to put the SUV to actual use. With the ongoing Coronavirus pandemic spreading across the UK, all efforts are being made to ensure relief work goes on across all corners. To contribute to this effort, Jaguar Land Rover has deployed the Defender SUVs to the Red Cross. In fact, the company has provided 143 of its SUVs that include Defender, the Discovery and the Discovery Sport globally that are being used in relief operations.

As the world faces an extraordinary challenge, #LandRover is focusing efforts towards supporting our global communities in the fight against #Covid19 by providing vehicles and expertise to emergency services and organisations like ​our partners the Red Cross @ifrc pic.twitter.com/u7mR3Nc6Va

The Land Rover cars will be used for delivering medicines, food to the elderly and vulnerable people in the UK, Spain, France among other countries. The British Red Cross will receive 57 vehicles from the automaker that includes 27 new-generation Defender SUVs. The Spanish Red Cross has received 18 all-terrain vehicles including the Range Rover Velar and the Jaguar F-Pace from JLR to help access more remote regions in the country. In addition to the UK and Spain, JLR has sent its SUVs to the Red Cross societies in South Africa and Australia.

During these difficult times, #LandRover is supporting its partners in the fight against Coronavirus. #Discovery vehicles have been provided to @Prometheusmed to support the UK Health Authorities conduct home-testing for #Covid19 pic.twitter.com/XdbmZ8MHWg

Land Rover has been a long-standing partner with Red Cross, and the association goes back 65 years. In fact, the original Land Rover Defender has been a part of various rescue and relief efforts over the decades, having been a military vehicle as well. This, then, is right where the new Defender belongs, taking all the beating as it reaches the farthest corners of the globe.

A global crisis requires a global response so we’re doing our best to support the true heroes of the #Covid19 pandemic by providing 143 vehicles worldwide, with 105 vehicles supplied to the @ifrc #ifrc, #LandRover #AboveandBeyond pic.twitter.com/if8JjMeoSN

In addition, Jaguar Land Rover has also been working on the production of ventilators and used 3D printing to manufacture some of the components for the same in the UK. Other automakers too have been putting in efforts to contribute towards the fight against COVID-19. Ford, Mahindra and General Motors have been working individually to build ventilators, face masks and even face shields, as production for vehicles has been suspended temporarily.

This week we delivered 18 all-terrain vehicles to ​our partners at the Spanish Red Cross @cruzrojaesp to help them reach people in especially vulnerable areas. pic.twitter.com/GyZO1haGzp

Meanwhile, the new Land Rover Defender will make its way to India later this year. Prices have already been announced and the model range starts at ₹ 69.99 lakh (ex-showroom).

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