US regulator allows Mahindra to sell new Roxor12/27/2020
An earlier judgement had forced Mahindra to redesign Roxor. The new model gets a revised front fascia which no longer resembles the CJ.
A U.S. regulator has ruled that the new design of the Mahindra Roxor does not infringe the intellectual property rights of Fiat Chrysler Automobiles’ (FCA) Jeep brand. This will enable Mahindra to manufacture and sell the redesigned 2021 Roxor in the US.
Earlier this year, the United States International Trade Commission (ITC) had passed a judgement in favour of FCA after the latter had objected to the design of the Roxor as it was almost identical to the Jeep.
This judgement had forced Mahindra to redesign Roxor. The new model gets a revised front fascia which no longer resembles the CJ.
Following the recent ruling, FCA has stated that, while it is disappointed with the commission’s decision, the company believes it will be successful in appealing it.
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